JOB Surf — Summer 2026 Scorecard

Manager Goals — TBR

Turtle Bay Summer 2026 KPIs

2025: $747,895 rev · $23,775 retail · 178 reviews · 24 DDD days

June

July

August

Total

Revenue2025: $747,895

$251,265

of $276,700

$25,435 to goal

End of June goal $276,700 · $25,435 to go

$/Labor Hour (avg)

$184

avg goal $222/hr

−$38 vs goal

Media % (avg)2025: 42%

51.6%

avg goal 55%

−3.4pp vs goal

Retail Sales2025: $23,775

$5,398

of $10,420

$5,022 to goal

End of June goal $10,420 · $5,022 to go

# of Reviews2025: 178

of 75

27 to goal

End of June goal 75 · 27 to go

Pax / Session (avg)

2.67

avg goal 2.75

−0.08 vs goal

#DDD2025: 24 days

days ≥ $10,000/day

7 DDD days · 2 W1 + 1 W2 + 1 W3 + 3 W5 · $700 earned

June goal

$276,700

Actual so far

$251,265

Remaining

$25,435

Pace

Cumulative: 90.8%

Revenue

$40,774

of $44,629 pace

↓ $3,855 behind pace

End of July goal $276,700 · $235,926 to go

$/Labor Hour (avg)

$192

avg goal $222/hr

−$30 vs goal

Media % (avg)

41.3%

avg goal 55%

−13.7pp vs goal

Retail Sales

$1,999

of $1,436 pace

↑ ahead of pace · +$563

End of July goal $8,906 · $6,907 to go

# of Reviews

of 12 pace

↓ 3 behind pace

End of July goal 75 · 66 to go

Pax / Session (avg)

2.69

avg goal 2.75

−0.06 vs goal

#DDD2025: 24 days

days ≥ $10,000/day

2 DDD days · 2 W5 · $200 earned

Revenue

—

goal $217,000

No data yet

$/Labor Hour (avg)

—

avg goal $210/hr

No data yet

Media % (avg)

—

avg goal 55%

No data yet

Retail Sales

—

goal $8,015

No data yet

# of Reviews

—

goal 50

No data yet

Pax / Session (avg)

—

avg goal 2.75

No data yet

#DDD2025: 24 days

—

days ≥ $10,000/day

No data yet

Revenue2025: $747,895 1X Std

$292,040

of $777,700

$485,660 remaining

$/Labor Hour (avg)goal: $218 avg .5X Std

$186

avg goal $218/hr

−$32 vs goal

Media % (avg)2025: 42% $500 Split

49.5%

avg goal 55%

−5.5pp vs goal

Retail Sales2025: $23,775 $500 Split

$7,397

of $27,341

$19,944 remaining

# of Reviews2025: 178 $500 Split

of 200

143 remaining

Pax / Session (avg) $500 Split

2.68

avg goal 2.75

−0.07 vs goal

#DDD2025: 24 days $100/Day

days ≥ $10,000/day

$900 earned so far

Summer goal

$777,700

Actual to date

$292,040

Remaining

$485,660

Vs 2025

Cumulative: 37.6%

Instructor Performance

TBR Instructor Performance

21 instructors · Instr avg: 2.83 sess/day · 18 hit 2.5 target · PicThrive: 5 sales · $752

July · Jun 28 – Jul 4

Instructor	Days	Sessions	Per day
At or above target (2.5/day)
Ethan Adams	5	28	3.00
Dane Fisher	5	23	3.00
Seth Knappe	6	23	3.00
Scott Clelland	5	22	3.00
Chris Beck	4	20	3.00
Arthur Oliveira	5	18	3.00
Ford Thomas	3	16	3.00
Christopher Taloa	3	14	3.00
Nikoa Gazzola	3	14	3.00
Gavin Klein	3	13	3.00
Samson Stebbins	4	12	3.00
Isaac Jaffurs	3	9	3.00
Kaiano Costa	2	8	3.00
Ethan Rich	2	8	3.00
Chapin Miller-Maes	2	8	3.00
Hugo Aguilar	1	3	3.00
Yann Ribeiro Lauletta	1	3	3.00
Shadi Bayoumi	3	8	2.67
Below target
Kanoa Nakoa	3	7	2.33
Haven Hodel	3	6	2.00
Steve Harris	2	3	1.50
Team avg	—	266	2.83

Instructor	Total grat.	Sessions	$/session
Chris Beck	$645	20	$32
Arthur Oliveira	$545	18	$30
Seth Knappe	$520	23	$23
Gavin Klein	$501	13	$39
Christopher Taloa	$495	14	$35
Dane Fisher	$487	23	$21
Ethan Adams	$400	28	$14
Ethan Rich	$321	8	$40
Samson Stebbins	$317	12	$26
Ford Thomas	$280	16	$18
Isaac Jaffurs	$225	9	$25
Scott Clelland	$215	22	$10
Shadi Bayoumi	$214	8	$27
Nikoa Gazzola	$170	14	$12
Kaiano Costa	$160	8	$20
Kanoa Nakoa	$155	7	$22
Chapin Miller-Maes	$150	8	$19
Steve Harris	$60	3	$20
Haven Hodel	$50	6	$8
Yann Ribeiro Lauletta	$40	3	$13
Hugo Aguilar	$20	3	$7

Leaderboard

Instructor	Sess/day	Pax	Photo %	Reviews	Retail orders	Total tips	Sess
Ethan Adams	3.00	25	39.3%	2	1.2	$400	28
Arthur Oliveira	3.00	19	50.0%	2	0	$545	18
Haven Hodel	2.00	4	83.3%	0	2	$50	6
Scott Clelland	3.00	19	59.1%	1	0	$215	22
Dane Fisher	3.00	20	43.5%	1	0	$487	23
Christopher Taloa	3.00	19	42.9%	0	1	$495	14
Chapin Miller-Maes	3.00	5	62.5%	0	1.5	$150	8
Chris Beck	3.00	17	35.0%	1	0	$645	20
Samson Stebbins	3.00	15	41.7%	1	0	$317	12
Seth Knappe	3.00	20	30.4%	0	0	$520	23
Nikoa Gazzola	3.00	10	21.4%	0	1	$170	14
Gavin Klein	3.00	11	46.2%	0	0	$501	13
Ford Thomas	3.00	11	43.8%	0	0	$280	16
Ethan Rich	3.00	9	50.0%	0	0	$321	8
Kanoa Nakoa	2.33	6	57.1%	0	0	$155	7
Shadi Bayoumi	2.67	8	50.0%	0	0	$214	8
Steve Harris	1.50	2	66.7%	0	0	$60	3
Isaac Jaffurs	3.00	10	33.3%	0	0	$225	9
Kaiano Costa	3.00	8	37.5%	0	0	$160	8
Yann Ribeiro Lauletta	3.00	3	33.3%	0	0	$40	3
Hugo Aguilar	3.00	2	33.3%	0	0	$20	3

Google Reviews — New this week

Google Reviews — TBR

57 reviews · May 31–Jul 4, 2026

5.0

2,248 reviews

People mentioned

Chris T

1 review

great instructor family friendly confident

August

1 review

great instructor family friendly kids

Ethan A

1 review

amazing family of 5

Chris Beck

4 reviews

got up first wavetricksconfidencegreat with kids

Dane Fisher

4 reviews

paddleboardgreat crewchill & patient

Arthur Oliveira

2 reviews

amazing instructionmemorable

Fred Mayo

1 review

learned a ton

Scott Clelland

1 review

skilledpatientfamily

Shadi Bayoumi

1 review

great surfing

Ford Thomas

1 review

kindtowed everyone out

Themes family friendly first time surfing amazing instructors kids would do again got up on first wave family & kids patient & encouraging saw turtles best surf school

Emily Forbell

Had two really good lessons with Arthur and Scottie who were very helpful and patient. Summer at the reception was also amazing and super encouraging and sweet!

April Lewis

Livija and Sara were awesome!

Manager Goals — Waikiki

Waikiki Summer 2026 KPIs

2025: $382,090 rev · $55,688 retail · 242 reviews · 21 DDD days

June

July

August

Total

Revenue2025: $382,090

$123,612

of $141,781

$18,169 to goal

End of June goal $141,781 · $18,169 to go

$/Labor Hour (avg)

$89

avg goal $96/hr

−$7 vs goal

Media % (avg)2025: 32%

57.2%

avg goal 40%

+17.2pp vs goal

Retail Sales2025: $55,688

$10,916

of $19,781

$8,865 to goal

End of June goal $19,781 · $8,865 to go

# of Reviews2025: 242

112

of 100

goal met · +12

End of June goal 100 · goal met · +12

Bike Rentals (avg)

2.07

avg goal 2.17/day

−0.10 vs goal · 58 rentals (16 W1 + 16 W2 + 10 W3 + 16 W4)

#DDD2025: 21 days

days ≥ $5,500/day

1 DDD day · $100 earned

June goal

$141,781

Actual so far

$123,612

Remaining

$18,169

Pace

Cumulative: 87.2%

Revenue

$22,582

of $23,065 pace

↓ $483 behind pace

End of July goal $143,000 · $120,418 to go

$/Labor Hour (avg)

$109

avg goal $106/hr

+$3 vs goal

Media % (avg)

42.2%

avg goal 40%

+2.2pp vs goal

Retail Sales

$2,522

of $3,333 pace

↓ $811 behind pace

End of July goal $20,667 · $18,145 to go

# of Reviews

of 16 pace

↑ ahead of pace · +17

End of July goal 100 · 67 to go

Bike Rentals (avg)

3.86

avg goal 2.17/day

+1.69/day vs goal · 27 rentals (27 W5)

#DDD2025: 21 days

days ≥ $5,500/day

2 DDD days · 2 W5 · $200 earned

Revenue

—

goal $133,000

No data yet

$/Labor Hour (avg)

—

avg goal $150/hr

No data yet

Media % (avg)

—

avg goal 40%

No data yet

Retail Sales

—

goal $23,589

No data yet

# of Reviews

—

goal 75

No data yet

Bike Rentals (avg)

—

avg goal 2.17/day

No data yet

#DDD2025: 21 days

—

days ≥ $5,500/day

No data yet

Revenue2025: $382,090 1X Std

$146,194

of $462,038

$315,844 remaining

$/Labor Hour (avg)goal: $117 avg .5X Std

$93

avg goal $117/hr

−$24 vs goal

Media % (avg)2025: 32% $500 Split

54.2%

avg goal 40%

+14.2pp vs goal

Retail Sales2025: $55,688 $500 Split

$13,438

of $64,038

$50,600 remaining

# of Reviews2025: 242 $500 Split

145

of 300

155 remaining

Bike Rentals (avg) $500 Split

2.43

avg goal 2.17/day

+0.26/day vs goal · 85 rentals (58 Jun + 27 W5)

#DDD2025: 21 days $100/Day

days ≥ $5,500/day

3 DDD days · $300 earned

Summer goal

$462,038

Actual to date

$146,194

Remaining

$315,844

Vs 2025

Cumulative: 31.6%

Waikiki Instructor Performance

11 instructors · Instr avg: 1.73 sess/day · 1 hit 2.5 target · PicThrive: 7 sales · $618

July · Jun 28 – Jul 4

Instructor	Days	Sessions	Per day
At or above target (2.5/day)
Tessa Tallent	1	4	3.00
Below target
Javen Hill	5	11	2.20
Caesar Llorente	3	6	2.00
Rush Li	3	6	2.00
Elijah A.	5	9	1.80
Noah Javellana	5	9	1.80
Tyler Petersohn	4	7	1.75
Melony	4	5	1.25
Quinn	4	5	1.25
Seth Beahm	2	2	1.00
Brandon Matsumura	1	1	1.00
Team avg	—	65	1.73

Instructor	Total grat.	Sessions	$/session
Gratuity not reported for Waikiki W1

Leaderboard

Instructor	Sess/day	Photo %	Reviews	Sess
Brandon Matsumura	1.00	100.0%	4	1
Melony	1.25	60.0%	5	5
Elijah A.	1.80	77.8%	1	9
Rush Li	2.00	50.0%	1	6
Caesar Llorente	2.00	66.7%	0	6
Javen Hill	2.20	36.4%	1	11
Tessa Tallent	3.00	25.0%	0	4
Tyler Petersohn	1.75	28.6%	1	7
Noah Javellana	1.80	44.4%	0	9
Quinn	1.25	0.0%	1	5
Seth Beahm	1.00	0.0%	0	2

Google Reviews — New this week

Google Reviews — Waikiki

145 reviews · May 31–Jul 4, 2026

4.9

1,887 reviews

People mentioned

Laa

5 reviews

amazingpatientfriendly

Noah Javellana

4 reviews

great instructorguides you through

Melony

2 reviews

incrediblepatient

Kai Kennedy

2 reviews

incredibleencouraging

Elijah A.

2 reviews

incrediblepatient

Selah Snowden

2 reviews

amazingfun

Dakota Gifford

1 review

patientencouraging

Tyler Petersohn

1 review

friendlychill

Caesar ⚠️

3 reviews

not in payroll/FH

Themes patient instructors first time surfing highly recommend family friendly beginner friendly stood up first try easy rentals friendly staff great with kids first-time surfing family lessons top-shape equipment

⚠️ Caesar is mentioned in 3 reviews (Laura Frei, Manon, kaylee nicole) but does not appear in FareHarbor or payroll records. Reviews noted but not counted toward instructor rankings.

Andrew "Doc" Docherty

Fantastic! I took my young daughters for their (an my) first time surfing lessons. Mel, Javen, and Rush were excellent and we all had a blast!

Cherine Quan

Gen was incredibly friendly, courteous, and accommodating. He made the beach rental process quick and easy. Thank you for helping make our family vacation with our kids so enjoyable and stress-free. We would definitely rent from Beach Candy Waikiki again. Highly recommend!

Weidong Li

My surfing lesson was fantastic! Coach Javen was an excellent instructor—patient, encouraging, and professional. In just one hour, I managed to stand up and ride the waves successfully more than ten times. Perfect for beginners. Highly recommended!

martin patrouchev (marcrat)

Man. How to describe this place. Kai and Gen are honestly amazing.

Shirlann

We had an awesome Surf Lesson with Quinn and Tyler, one on one feedback in a group class setting! Would definitely reccomend for a beginner lesson.

Manager Goals — Wailea

Wailea Summer 2026 KPIs

2025: $170,029 rev · 2 reviews · 1 DDD day

June

July

August

Total

Revenue2025: $170,029

$103,865

of $105,500

$1,635 to goal

End of June goal $105,500 · $1,635 to go

$/Labor Hour (avg)

$148

avg goal $128/hr

+$20 vs goal

Media % (avg)

59.9%

avg goal 50%

+9.9pp vs goal

Retail Sales

$4,578

of $5,500

$922 to goal

End of June goal $5,500 · $922 to go

# of Reviews2025: 2

of 33

8 to goal

End of June goal 33 · 8 to go

Tour Guests (avg)

3.75

avg goal 8/day

−4.25/day vs goal

#DDD2025: 1 day

days ≥ $6,000/day

3 days ≥ $6k this period

June goal

$105,500

Actual so far

$103,865

Remaining

$1,635

Pace

Cumulative: 98.5%

Revenue

$15,743

of $20,161 pace

↓ $4,418 behind pace

End of July goal $125,000 · $109,257 to go

$/Labor Hour (avg)

$145

avg goal $160/hr

−$15 vs goal

Media % (avg)

52.4%

avg goal 50%

+2.4pp vs goal

Retail Sales

$1,517

of $968 pace

↑ ahead of pace · +$549

End of July goal $6,000 · $4,483 to go

# of Reviews

of 5 pace

↑ ahead of pace · +5

End of July goal 34 · 24 to go

Tour Guests (avg)

6.29

avg goal 8/day

−1.71/day vs goal · 44 guests (44 W5)

#DDD2025: 1 day

days ≥ $6,000/day

0 days ≥ $6k this period

Revenue

—

goal $105,500

No data yet

$/Labor Hour (avg)

—

avg goal $128/hr

No data yet

Media % (avg)

—

avg goal 50%

No data yet

Retail Sales

—

goal $5,300

No data yet

# of Reviews

—

goal 33

No data yet

Tour Guests (avg)

—

avg goal 8/day

No data yet

#DDD2025: 1 day

—

days ≥ $6,000/day

No data yet

Revenue2025: $170,029 1X Std

$119,607

of $341,800

$222,193 remaining

$/Labor Hour (avg)goal: $139 avg .5X Std

$147

avg goal $139/hr

+$8 vs goal

Media % (avg) $500 Split

58.4%

avg goal 50%

+8.4pp vs goal

Retail Sales $500 Split

$6,095

of $16,800

$10,705 remaining

# of Reviews2025: 2 $500 Split

of 100

65 remaining

Tour Guests (avg) $500 Split

4.26

avg goal 8/day

−3.74/day vs goal · 44 guests W5

#DDD2025: 1 day $100/Day

days ≥ $6,000/day

3 days ≥ $6k

Summer goal

$341,800

Actual to date

$119,607

Remaining

$222,193

Vs 2025

Cumulative: 35.0%

Wailea Instructor Performance

12 instructors · Team avg: 1.87 sess/day · 5 hit 2.0 target · Surf grat: $590 · PicThrive: 1 sale · $75

July · Jun 28 – Jul 4

Instructor	Days	Sessions	Per day
At or above target (2.0/day)
Elijah Welch	1	3	3.00
Cash Kalama	1	3	3.00
Graye Smith	2	5	2.50
Faith Lennox	3	6	2.00
Austin Kalama	2	4	2.00
Below target
Chase Burnes	5	8	1.60
Reef Toscano	2	3	1.50
Gabriel Lopes	2	3	1.50
La'Au Naluai	2	3	1.50
Rex Ang	2	3	1.50
Cooper Leuffgen	3	4	1.33
Wyatt Hartman	2	2	1.00
Team avg	—	47	1.87

Instructor	Total grat.	Sessions	$/session
Chase Burnes	$220	8	$28
Faith Lennox	$130	6	$22
Graye Smith	$110	5	$22
La'Au Naluai	$100	3	$33
Gabriel Lopes	$30	3	$10
Reef Toscano	$0	3	$0
Wyatt Hartman	$0	2	$0
Austin Kalama	$0	4	$0
Rex Ang	$0	3	$0
Elijah Welch	$0	3	$0
Cooper Leuffgen	$0	4	$0
Cash Kalama	$0	3	$0

Leaderboard

Instructor	Sess/day	Photo %	Reviews	Total tips	Sess
Reef Toscano	1.50	66.7%	4	$0	3
Graye Smith	2.50	60.0%	3	$110	5
Chase Burnes	1.60	75.0%	2	$220	8
Rex Ang	1.50	66.7%	1	$0	3
Gabriel Lopes	1.50	100.0%	0	$30	3
Wyatt Hartman	1.00	50.0%	1	$0	2
La'Au Naluai	1.50	66.7%	0	$100	3
Austin Kalama	2.00	25.0%	1	$0	4
Cooper Leuffgen	1.33	25.0%	1	$0	4
Elijah Welch	3.00	33.3%	0	$0	3
Cash Kalama	3.00	33.3%	0	$0	3
Faith Lennox	2.00	16.7%	0	$130	6

Google Reviews — New this week

Google Reviews — Wailea

35 reviews · May 31–Jul 4, 2026

5.0

16 reviews

People mentioned

Chase

4 reviews

phenomenalknowledgeablepatientgreat instructor

Reef

4 reviews

amazingpatienthighly recommend

Christian

4 reviews

friendlygreat conversation

Austin

2 reviews

friendlywelcoming

Jake

1 review

awesomepatientencouraging

Brodie

1 review

knowledgeablepatientsnorkel tour

La'au / Laau

2 reviews

amazinghighly recommend

Themes knowledgeable instructors family friendly highly recommend beginner friendly first time surfing private lessons snorkel tours patient instructors great with kids photo package worth it professional photos

Nathan Bloom

Absolutely epic experience from start to finish! Huge mahalo to my instructors Reef, Rex, and Cooper. They were knowledgeable, encouraging, and made every session an absolute blast. Thanks as well to Christian and Riley for handling all the admin and making everything easy and stress-free. I had the best time out there and scored an awesome right with some incredible waves.

Marcella Kanfer Rolnick

Wyatt, Reef, Grey, and Austin were fabulous! Riley, Christian, Chase, and Gabriel were awesome too! Top to bottom. Went out a second day loved it so much. Highly recommend!!!!

Julie Lebedev

Gray was an awesome teacher for our 7 year old! Great memories and photos from an excellent surf experience!

Cami Palmer

john was the best kayak/snorkel guide! had a great time out on the water.